Let start the article with what is graphic design? The answer is Graphic design is the art of communicating visually through typography, photography, and illustration. Graphic design emphasizes on appealing presentation to either convey a message or promote a product.
The graphic design industry has been growing rapidly and plays a vital role in the branding of a business. At present, as a graphic designer you must require several skills to stand out in the market. As the graphic designing relies heavily on the technology, you must keep learning relevant skills as your career advances.
Since you are supposed to interact with clients and your project team regularly, you must possess several technical as well as soft skills to succeed as a graphic designer.
Technical Skills: Technical skills refer to the qualification required to execute a project. The technical skills are usually acquired by undergoing a certification course. These courses teach you about different techniques like design software, basics of lettering and color mixing.
Soft Skills: Behavior-based soft skills are equally important to make your mark as a graphic designer. The soft skills emphasize on your attitude and inter-personal skill. Extra-ordinary soft skills distinguish a great graphic designer from a good graphic designer.
Now that you have learned about the classification of skills required to be a graphic designer, let’s look at some of these skills in detail:
The first technical skill you need to possess is mastering designing software like Photoshop, Illustrator & InDesign. Adobe has been the leading graphic designing tool from the last two decade. Having a good command in the Adobe Creative Suite will definitely increase your chances of getting a job.
Although Hyper Text Markup Language (HTML) and Cascading Style Sheets (CSS) are programming languages; a graphic designer must have first-hand experience in them. HTML and CSS are the most popular languages used by the developers for front-end of a website. If you are aware of these languages, you can include the best practices in your design from a coder’s point of view.
Another technical skill that can do wonders for your design is Typography. Typography is the technique of working with fonts, their arrangements and spacing to make the text more appealing and readable. Having a sound knowledge of technical terms like font pairing, typeface, etc. increases your chance of getting hired during job interviews.
One of the key soft skills a graphic designer must possess is the art of problem solving. Quite often, it does not require extensive brain storming to solve a problem. Just like any soft skill, the ability to tackle obstacles and resolve issues is reflected in your attitude. Most of the issues while dealing with a stubborn client can be resolved simply by being open-minded to accommodate their requests.
As a graphic designer you are supposed to communicate through your designs. To achieve that you must have impeccable communication skills. You must be able to present your ideas to the developers, clients and your managers clearly in team meetings. Apart from the meetings, you must be able to convey your thoughts during briefs and emails as well. Effective two-way communication ensures that you, your team, and the client remain on the same page throughout the project.
Last but definitely not the least skill you need is creativity. As a graphic designer, you must be capable to conceptualize and think critically to come up with novel ideas. As you work on projects, you will be required to make multiple designs for the same client. An eye for detail and imaginative passion will help you in completing the projects within the deadline.
Of course the skills mentioned above are just the tip of the iceberg. These skills are the basic stepping stones you need to capture as you climb on the ladder of a professional graphic designer.
If you want to acquire these skills to become a successful graphic designer, you can consider enrolling in the graphic design training course in Ahmedabad by LogicRays Academy. This specially designed coursework ensures that you learn all the skills mentioned above in a highly motivated learning environment. Their expert mentors will teach you the insights of various fundamentals of graphic design process to boost your career in branding and web design industry.