Digital Marketing Course in Ahmedabad

Digital Marketing Course Overview

Digital Marketing has become the most potential marketing tool in today’s digital age ince marketing technology is evolving rapidly over the past few years, the activities in the digital world have gained huge momentum. Now, every company is looking for digital marketing experts who will help them to establish their businesses in various online mediums. To fulfil this demand, many aspirants are enrolling themselves with the best digital marketing training institutes in Ahmedabad so that they can grasp all these job opportunities.

What is Digital Marketing

Digital marketing is the marketing of products and services on the internet. DIgital marketing is basically promoting a business through numerous digital tactics and channels to connect the targeted audience on the internet. The methods and techniques you use to promote a product or service online, will fall under digital marketing. Just like traditional marketing, it’s main goal is to attract an audience and generate leads.Digital marketing has many domains including social media, search engines, email, etc. With time, the complexity and importance of digital marketing roles have also increased.

Why You need to learn Digital Marketing?

Digital marketing is a career that has plenty of room for techs, creatives, and business people.This is a field that’s ever-changing and engaging; there’s always something new to learn. And if you work in an agency, you’ll always be working with different clients, which means you’ll probably never get bored.Digital marketing is a broad sector with a variety of sectors present in it. So, whether you’re a creative person or a technical one, you’ll find something for yourself in this field.

Great
Growth prospects

Easy to
start a career

Build
Versatility

Industry
Evolving

High
Earnings

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Digital marketing

MODULE 1 [Digital Marekting Overview]

Understanding Basic Marketing Principles
What is Digital Marketing?
Why Digital Marketing?
Digital Marketing Platforms
Types of Digital Marketing
Choosing Right Audience
Why Digital Marketing Wins Over Traditional Marketing
Digital Marketing Strategy
Increasing Visibility
Bringing Targeted Traffic

MODULE 2 [Fundamental of a Website]

MODULE 3 [Website Optimisation]

MODULE 4 [Search Engine Optimization]

MODULE 5 [Serach Engine Marekting]

PPC (Pay Per Click)
Introduction to Google AdWords
Understanding AdWords Algorithm
Creating Search Campaigns
Uderstanding Different Types of Bid Strategy
Understanding Keywords
Creating Ads Understanding
How to increase CTR
Creating Display Campaigns

MODULE 6 [Social Media Marketing]

MODULE 7 [Tools]

MODULE 8 [Online Reputation Management]

What is Online Reputation Management (ORM)?
How Online Reputation Management Works
Paid Media for Online Reputation Management
Earned Media
Shared Media
Owned Media
Why Reputation Management Is Important for Your Online Business
How to Manage Your Brand’s Online Reputation

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